If this book is so great, why isn’t is being published by one of the big publishing houses?

This book - part picture book, part science book, part action plan - doesn’t fit neatly into the categories defined by publishers and their marketing departments. Add to that the fact that zero-carbon production methods aren’t the norm in the mainstream publishing industry. We didn’t want to compromise on either the content or the production of this book; we wanted to practice what we preach. As a result, we decided to publish this book ourselves, the first in a series of books that defy categorisation - books about challenging issues, in refreshing formats, to help children negotiate our increasingly complex world!